Avaland Berhad (Avaland), formerly known as MCT Bhd, recently launched its Alora Residences development at the Avaland Show Village at One City USJ. Alora Residences is the first phase of 2Fifth Avenue, a 13-acre integrated development comprising serviced apartments, retail and office components.

Located at USJ 25, Subang Jaya, 2Fifth Avenue is Avaland’s latest modern and sustainable development that blends urban living with nature and is one of the last large plots of undeveloped commercial land in USJ. The development will be USJ’s latest green development featuring an urban forest sanctuary with lush greenery within the compounds.

The development also has excellent amenities in the immediate vicinity and is easily accessible via ELITE, KESAS, LDP and Federal highway. With a total GDV RM3 billion, 2Fifth Avenue will be a key contributor to Avaland’s growth plans over the next 10 years.

The 2.68-acre Alora Residences personifies “Inspired Living Within Greenery” as it is inspired by the tropical rainforest and features a lush sunken oasis with al fresco offerings. 

With a total GDV of RM552 million, Alora Residences comprises 778 serviced apartments and eight retail units on the ground floor, including a drive-through outlet. Alora Residences serviced
apartments have built-ups of 568 to 1457 sq ft, with options of five layouts comprising 1+1 bedrooms, 3 bedrooms and 4 bedrooms configurations. The units’ pricing starts from RM693,800 onwards at RM752 psf. 

Speaking at the launch, Aw Sei Cheh, Chief Operating Officer of Avaland commented, “The launch of Alora Residences and 2Fifth Avenue is a major milestone for us as it is our first project launch since our rebranding exercise. With its strategic location, I believe the exciting development of 2Fifth Avenue will inject new life and reinvigorate the community at USJ.”

“At Avaland, we pay attention to people’s mobility and connectivity. On top of several road system upgrades for the entire 2Fifth Avenue, we are also building a dedicated covered walkway that connects 2Fifth Avenue to the nearest USJ21 LRT station, which is just 300m away. We strive to provide value and quality across all our development and Alora Residences is competitively priced with units starting from RM693,800. This has already yielded positive results as Phase 1 of Alora Residences has achieved a take up rate of 50%,” Aw added regarding the transit-oriented development.

The serviced apartments at Alora Residences come with the flexibility of 5 distinct unit layouts ranging from 568 sq ft to 1,457 sq ft, all supported by family-friendly facilities such as a swimming pool, splash pool, herb garden and EV charging facilities at the carpark amongst many other facilities. The development will also have rooftop facilities such as sky gymnasium, sky lounge and multipurpose hall which has panoramic views of its surroundings.

“Alora is officially certified as GreenRE Gold by the Real Estate and Housing Association Malaysia (REHDA). Alora Residences demonstrate exceptional performance in terms of water and energy efficiency, environmental protection, indoor environment quality, and other green features that bring value to our valued customers. All these green features translate into greener and healthier living for residents, and at the same time, bringing the cost of maintenance and utilities downwards,” shared Aw.

Some examples of Alora Residences’ green features include: 89% of common areas being naturally ventilated, 100% use of efficient sanitary wares and fittings for all units and common areas, a minimum of 20% of green cement use in construction, provision of water purifier and 5-star energy efficient air conditioning for units.

“We are looking at carbon emissions reduction of 330.65 tons of carbon dioxide per year. That is equivalent to planting an estimated 15,000 trees annually. This indirectly lessens carbon emissions, which softens the long-term environmental impact of building construction,” Aw emphasized.

Commenting about the company’s plans for the rest of the year, Aw shared, “We are aiming to maintain our upwards sales trajectory and hope to secure at least RM850 million worth of new sales in FY2023. We are planning to launch 1,776 units of properties with an estimated GDV of RM1.2 billion. Besides Alora Residences, we are also planning to launch Amika Residences in September 2023, which is located next to our Alira Subang Jaya development. We are excited about the opportunities that lie ahead.”