The Malaysian Association of Tour and Travel Agents (MATTA) is pleased to announce that Tourism Philippines is returning as their gold sponsor in MATTA Fair March 17-19, 2023 at Malaysia International Trade and Exhibition Centre (MITEC), Kuala Lumpur.
A recent press conference was led by Datuk Hamzah Rahmat, MATTA Fair organising committee, Rocky Kho, MATTA Fair organising chairman, Datin Sri Dato’ Melissa Ong, Marketing Director, Malaysia Representative Office, Tourism Promotions Board Philippines and Ms Micaela B. Ochoa, Market Specialist II – ASEAN and the Pacific Division, International Promotions Department.
With 12 booths taken by the Tourism Philippines located at International Halls (Level 3) – Philippines will be featured prominently during the Fair which serves as an avenue to promote and sell tour packages by showcasing the rich culture, heritage and products the region has to offer.
Tourism Philippines continues to highlight its effort on promotional activities and create awareness of the Philippines as one of the main tourist destinations as well as fostering greater cooperation between Malaysian tour operators and the Philippines tourism industry.
Malaysia remains one of the top ten markets for the Philippines, with a total of 139,882 visitors
recorded in 2019 compared with 145,246 visitors in the year earlier. This year, MATTA Fair aims to entice 200,000 Malaysians to visit the Philippines which will strengthen the country’s tourism economy to its pre-pandemic level.
MATTA recognizes this collaboration as among our strong partners in reinvigorating the travel industry and opens up a new chapter between two nations’ relations. This chapter allows us to boost the number of tourist arrivals and will continue to contribute to the growth of inbound and outbound tourism in both countries.
It is free admission to the Fair and it is open from 10am-9pm for the three days, Friday to Sunday. To reiterate, very frequent shuttle service to MITEC will be provided from KL Sentral and Sunway Putra Mall.