A sum of RM1 million has been allocated by the Penang State Government for those who are eligible in the cultural and heritage sector or the “George Town in the New Normal” project.

In announcing this, State Exco for Tourism, Arts, Culture and Heritage, Yeoh Soon Hin said that the allocation is aimed at regenerating and assisting Penang’s cultural heritage sector’s transition to the New Normal.

The project will be implemented through George Town World Heritage Incorporated (GTWHI) and consists of three components.

“The first component is [Support Local Business], whereby GTWHI will assist local businesses in digital marketing promotion. About 3,000 local businesses within George Town UNESCO World Heritage Site and 5,000 local businesses that are part of the World Heritage Site cultural and financial ecosystem can participate in this project.”

“The second component namely [Heritage Repair] is a one-off financial reimbursement up to RM1,500 provided to qualified owners or tenants of heritage premises (Category II as gazetted in the George Town Special Area Plan) within George Town World Heritage Site for minor repair and maintenance works on their heritage premises.”

“The third component is called [Heritage Video], and cultural heritage practitioners based in Penang who depend on their skills, knowledge or services as their main source of income can apply for this project through GTWHI.”

He said the first phase of application will open on July 8, 2020 and close on 31 August 2020.

Interested applicants are welcome to call the GTWHI hotline at 04-2616606 from 10am to 4pm on weekdays for registration. For more information, please visit www.gtwhi.com.my or email [email protected].