Premier property developer Hunza Group launched its H Circle app to better serve the community and its members earlier today. It also brings the all-new integrated loyalty program to bring together its retail shoppers and its residential communities into one cohesive, connected digital ecosystem.
Present at the launch ceremony was State Assemblyman for Pulau Tikus, YB Joshua Woo, Hunza Group Founder Dato Seri Khor Teng Tong, Ms Khor Tze Ming, Group Executive Director of Hunza and a host of guests.
The mobile-based app, marks an important step in Hunza Group’s journey in integrating the value creation experience for its wide base of stakeholders within a single platform.
In her opening address Ms Khor said that the retail landscape is evolving faster than we could have imagined.
“It is increasingly competitive even in the digital sphere, as consumers seek for connection, easy access to information and greater convenience. Yet, within any retail ecosystem, loyalty remains increasingly important.
“In a setting like Hunza Group with multiple businesses, integration has always been at the heart of our aspirations. Through H Circle, we want to continue to create value for our users across the various divisions – whether retail, residential or commercial,” added Ms Khor.
Meanwhile, Woo in his remarks congratulated Hunza Group on the launch and added that H Circle is a new but meaningful example of the digital economy meeting people where they already are.
The launch event began in the morning with a convoy flag-off from Penang International Commercial City (PICC) Sales Gallery and arriving an hour later at Gurney Paragon Mall to the VIPs and the media team.
The opening ceremony also featured a fashion show presented by MLB, Michael Kors and homegrown brand Kapten Batik.
The celebrations for the launch will continue through the week with a vibrant programme designed to draw both mall shoppers and the wider Hunza Group community into this exclusive circle. The official mascot of H Circle, Mr. H, also made its debut appearance across the 4-day launch campaign.
There will be workshops by MST Golf and fitness challenges by leading sports brand Decathlon, Jet Kinderland family carnival alongside station games in the H Circle special zone. The official mascot of H Circle, Mr. H, will also be making its debut appearance across the 4-day launch campaign.
Also present at the ceremony was Dato’ Lily Tan, Hunza Group CEO of Sales & Marketing and Ms. Lee Sue Ling, General Manager, Gurney Paragon Mall.
