By V. Sivaji
Kuala Lumpur based Cheetah Corporation (M) Sdn Bhd are the new title sponsors for the 22nd edition of the Penang Sports Club (PSC)-Cheetah International Soccer 7s Tournament 2023.
They have big plans to make the brand a “national player” in the sports and lifestyle attire scene.
The company ‘s marketing manager, Ms Chew Chui Yi accompanied by their assistant marketing manager Ms Caroline Mak were in Penang recently at the Penang Sports Club for a press conference.
“This is the first time we are sponsoring the PSC-Cheetah International Soccer 7s Tournament 2023. The tournament has an impressive history of 46 years of being in the local sports calendar.
“We want to spread the brand as a household sports and casual wear brand. We hope for more people to recognise our brand locally and internationally.
She also added that they want to go into every level of sports, be it youth, senior or veterans categories.
The Cheetah brand caters for all categories of consumers such as men, ladies, children and babies. The company’s labels also include the brands CTH Unlimited, Arissa and Panbasic.
Meanwhile, some 56 teams from Australia, China, India, South Africa, Brunei, Maldives, Indonesia, Hong Kong, Singapore, Sabah, Sarawak, Negeri Sembilan, Johore, Kuala Lumpur/Selangor, Malacca and Penang took part in the 22nd edition of the Penang Sports Club PSC-Cheetah International Soccer 7’s tournament 2023
Penang Governor Tun Ahmad Fuzi Abdul Razak will officiate the tournament this Saturday (March 4, 2023).
